Amarumesawada 108-1, Shonai-machi Higshi-tagawa-gun, Yamagata 997-7781, JAPAN
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Atelier GENMAI DECAF
atelier GENMAI DECAF | RICE COFFEE | Made in Japan
A mountain located almost in the center of Yamagata Prefecture. Mt. Gassan with an altitude of 1984m. It boasts one of the highest snowfalls in Japan. Eventually, it becomes a large amount of melted snow, creating a rich water source. A vast virgin beech forest called a natural dam. The chirping of wild birds heard in the fresh greenery soothes the hearts of visitors. Mt. Gassan is a popular spot for trekking. Many rare alpine plants on the route to reach the summit. Many kinds of lovely flowers are blooming in the remaining snow. Along with the scattered small lakes, it attracts visitors. Mt. Gassan Shrine sits on the summit. On sunny days, you can see the Sea of Japan and the Shonai Plain from the summit. Some climbers visit several times a year to enjoy the changing seasons.
Blessed region with marine foodstuffs and mountain based foods. Like a treasure trove of ingredients. The Shonai region is also known as the “Food Capital” and is rich in food ingredients, so much so that it is registered with UNESCO. After all, the rice grown in the expansive fields is an indispensable part of our daily dining table. Wild vegetables in spring having unique bitterness. Cherries in early summer and melons in autumn are juicy. Dadacha beans are a staple of summer, with a strong flavor, no one can stop their hands. Soups made with sake lees, such as [Moso soup] and [Kantara soup], warm the body. Seasoning differs from family to family. One bite brings back nostalgic memories. What is your local cuisine?
Shonai where are blessed with four seasons. Heavy rain and high humidity. Still chilly spring day in Shonai. Cherry blossoms bloom three weeks later than in Tokyo. Melted snow moistens the rice fields. Early summer, rice-planting season. Reflected snow capped mountains and blue sky on paddies. Chirp of cicadas grows the heat even more in sunny summer days. Crowded beaches and beautiful sunset. Large fireworks that bloom in the summer night sky. Clear autumn sky. The golden rice fields. Harvest season. A harsh winter coming. On the cold wave day, the Sea of Japan is rough. The days are getting longer, and winter is ending. In this way, the four seasons have been repeated. Which season do you want to experience in Shonai ?
A vast rural landscape. Golden ears of rice sway gently in the wind. 1 hour by plane from Tokyo to the north. The destination is Yamagata Prefecture in the Tohoku region. The Shonai region, which is the only region facing the Sea of Japan, is located in the northwestern part of it. To the north is Mt. Chokai, also known as Dewa Fuji, to the east is the three mountains of Dewa (Mt. Gassan, Mt. Yudono, and Mt. Haguro), and to the south is the forest of the Asahi mountains, facing the Sea of Japan to the west. Shonai is famous nationwide as a production area of delicious rice with abundant water. In recent years, the brands of [YUKIWAKAMARU] and [TSUYAHIME] have been featured in the media. Please visit Shonai, which is full of attraction.